By Theresa Fleck, CFRE
One of the most important, yet often overlooked, aspects of a successful fundraising program is the personal relationships you have with your donors. The more knowledge you have of a donor’s interests, capacity and passion, the more likely you are to ask for the right gift, of the right amount, at the right time.
So, how do you get to know your donors? Simple! Ask them to meet for coffee or lunch. But before you pick up the phone and start scheduling, review these quick tips to ensure your meetings are a success.